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The role...

We are looking for an ambitious and confident Performance Marketing Manager to join our team. This is a new position that we're bringing in to accelerate the growth of the business. As such, we'll need someone with ability and initiative in equal measure to hit the ground running.

As our Performance Marketing Manager, you’ll be responsible for shaping and executing our strategy for paid media, driving traffic, student acquisition and optimising campaigns for RateMyPlacement.co.uk and RateMyApprenticeship.co.uk. Building on the success of our brands, you'll be working with the Digital Marketing Manager and Digital Marketing Executive to ensure our online campaigns are the very best they can be.

What are we looking for?

We are looking for someone who is highly collaborative and motivated by achieving tangible results. You will need to have a sound understanding of the fundamentals of digital marketing, be excellent at defining and solving problems, and have a proven track-record of improving the performance of online campaigns. Our ideal candidate will thrive working both in a team and on their own, with the capability to build consensus and make decisions and complete tasks independently. Someone who is highly-skilled, passionate about digital marketing and committed to ongoing learning will be a perfect match for this team.  



What will you be responsible for?

  • Manage paid advertising campaigns (search, display and video) on Google Ads to capture data for RateMyPlacement and RateMyApprenticeship, including optimisation to drive down cost per acquisition
  • Manage internal and external paid advertising campaigns on Social Media for RateMyPlacement and RateMyApprenticeship
  • Explore new social platforms or digital channels to increase engagement and ROI for the business
  • Landing page optimisation and A/B testing to analyse traffic and data 
  • Analyse data lifecycles to measure engagement and improve reporting and efficiencies across marketing channels
  • Lead on the email marketing strategy for RateMyPlacement and RateMyApprenticeship, including building, testing and optimisation
  • Support wider team projects through online marketing

Apply here



Skills and Experience:

We need you to have:

  • Passion for helping all young people take the first steps in their career
  • At least five years experience working in digital marketing
  • Experience in email and social media marketing
  • Experience working within budgets
  • Ability to make informed decisions based upon data
  • Ability to handle challenges and solve problems
  • Organised, logical and thorough with a high attention to detail
  • Excellent verbal and written communication

It would be great if you are also:

  • Experienced in the recruitment industry
  • Experienced marketing to students and/or school leavers



Salary

£35,000 - £40,000 per annum depending on experience.

Application

  • First stage: written application and CV review.
  • Second stage: telephone interview with Ruby, Head of People.
  • Final stage: Work task and Zoom interview with Lizzie, Marketing Director and Dani, Digital Marketing Manager.

Ideally, the successful candidate will be able to start ASAP.

Apply here